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About
Taiwanese-American entrepreneur, businesswoman, online content creator, beauty innovator, and digital influencer best known as the founder of the fashion blog Bag Snob launched in 2005, and U Beauty, a high-tech skincare brand founded in 2019.
Before Fame
She studied international finance at the University of Southern California but found her passion in fashion blogging during the early 2000s. She launched her fashion blog Bag Snob in 2005. She started attending New York Fashion Week to network and develop into a trusted voice in fashion and beauty innovation. She launched her beauty brand U Beauty in November 2019 with her original product the Resurfacing Compound.
Trivia
She has been featured in magazines such as Vogue, Harrods, and WWD. She attended the Max Mara Women In Film Awards in October 2024. She is passionate about supporting female entrepreneurs and business owners.
Family Life
She was born in Taiwan and raised in Los Angeles, California. She has two children.
Associated With
She attended Lauren Sánchez's book launch in September 2024.