Susan Feldman

About

Entrepreneur, businesswoman, and online social media personality who founded a home furnishing company that was valued at 912 million in the year 2014. She's a lifestyle and pro-aging content creator with her brand Into the Groove. 

Before Fame

She founded One Kings Lane, a luxury home goods and furnishing company in 2009. It was later purchased by Bed Bath & Beyond 2016. 

Trivia

Publishing a newsletter and website that encourages women to embrace their age and style, she makes content on her Instagram and TikTok that is about aging "gratefully." Her most popular video was a funny one about tweezing chin hairs in the car with 1.4 million views. 

Family Life

She is married to her husband, Bob Feldman who worked for Dreamworks Animation. They have a blended family of grown children, including her daughters from a previous marriage Kim Matza and Jackie Matza and her husband's son, Steve. 

Associated With

She was featured and interviewed by Maria Shriver on her website. They talked about the art of reinvention.