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About
Forbes Magazine-featured entrepreneur best known for founding the Copy Posse, a boutique agency and global team of copywriters and marketers. She is the author of the guide 101 Ways to Find Your Next Client and has created online programs like the Write & Ignite Challenge and the Look Legit Website Toolkit to help other aspiring copywriters establish skills for success.
Before Fame
In 2007, she graduated from the University of Alberta with a bachelor's degree in marketing, business law, philosophy, German, and Spanish. That same year, she also earned a bachelor's degree in European law, marketing, and management from the Vienna University of Economics and Business.
Trivia
In the year 2008, she decided to take a break from studying law when she received an offer to work as a Senior Business Manager for the online personal growth publisher known as Mindvalley in Kuala Lumpur, Malaysia. She has been a featured speaker at Ad World - a leading learning platform for marketers - on numerous occasions. In the year 2022, she was named Marketer of the Year by DigitalMarketer Labs.
Family Life
She has a twin brother who attended medical school to become a doctor. She grew up in an Italian-Irish family in Alberta, Canada. In May 2023, she married her husband Jaxon Howell in Italy.
Associated With
In January 2024, she shared a video on her self-titled YouTube channel called "ATTN New YouTubers: Here Are 10 Big Mistakes to Avoid in 2024." The video discussed topics for newcomers to the platform like SEO and the YouTube algorithm, as well as the success secret used by YouTube sensation MrBeast.